With four thriving branches and more on the horizon, Cafe Route is building more than just a café chain—it’s becoming a staple in East London neighbourhoods. BOLDA was brought in to shape the brand’s digital presence across every branch, boosting local visibility and making Cafe Route a go-to for wholesome, all-day brunching. As the front-facing brand of Route Catering, our work also opens up further opportunities behind the scenes, ensuring both sides of the business grow with intention and community at its heart.
What we served:
Developed a unified website with individual focus across each branch
Created a social and ad strategy that drives local loyalty and footfall
Built a digital foundation that strengthens both Cafe Route and Route Catering
